Good Hair Days
A multimedia campaign for ‘Clear’ shampoo, targeting a young Spanish audience.
Make-up has its supporters, a crowning glory boosts personal confidence for all genders.
100% brand engagement through media channels with Social at its centre.
The Clearville game App
An App to up the users level of attraction, social status, and lifestyle, using Clear’s discounts and rewards. (See Gaming for how to play.)
The Agony Aunt
Clarity, is the go-to person for teens seeking answers to life’s tricky personal questions. Offering sensible advice as well as Clear giveaways and generous shampoo discounts.
Teens can chat, share and exchange views on Facebook, fostering a cool community spirit.
Strategically placed Clear videos on dating websites
POS, interactive trials and surveys in-store to discover and address all hair types.